Netrush Kentucky E-commerce Fulfillment Warehouse
โญKey Features
- โขBrightpick Retriever robots for automated Goods-to-Person picking
- โขDesigned for 200 picks per hour with a single human station
- โขRobots automate both order picking and stock replenishment
- โขUses standard shelving and totes for fast deployment
- โขScalable solution with a clear upgrade path to higher throughput
- โขFunctions as an alternative to collaborative AMR solutions like Locus Robotics
๐Results & Benefits
- โProcesses 20,000 orders daily for major brands
- โMaintains operations during peak seasons with 4-5x volume increases
- โEliminates human travel time for picking and replenishment
๐ฏChallenges & Solutions
Managing significant peak season volume surges (4-5x increase)
Implemented scalable Brightpick robot system capable of handling high volatility with consistent performance
Seeking automation that integrates easily without major infrastructure changes
Deployed Brightpick robots that work with standard shelving and totes, enabling fast integration into the existing warehouse
๐Project Overview
Project Overview
Netrush, a US-based third-party logistics (3PL) provider, automated order fulfillment operations at its main warehouse facility in Kentucky. The company offers integrated logistics services for e-commerce retailers and ships out 20,000 orders daily for a variety of consumer brands, including Duracell, Leatherman, and Yakima. The facility faces significant seasonal demand, with shipping volumes growing by 4-5 times during peak periods.
To address the need for efficient and scalable picking, Netrush implemented the Brightpick Retriever robot system. This automation project aimed to enhance picking accuracy, reduce labor-intensive travel, and create a fulfillment operation resilient to major demand fluctuations.
Technical Solution
Brightpick Retriever Robots (Goods-to-Person)
The core of the solution is the Brightpick Retriever, an Autonomous Mobile Robot (AMR) configured for Goods-to-Person (G2P) operations. The robots autonomously navigate the warehouse to retrieve storage totes from standard shelving and transport them directly to a designated picking station. This system eliminates the need for human workers to walk the warehouse floor to pick items or replenish stock.
Autopicker: Multi-Purpose AI-Powered Picking AMR
Vendor: Brightpick
Key Features
The Brightpick Retriever robots provide a complete Goods-to-Person solution, automating both the retrieval of items for orders and the subsequent restocking of inventory, which streamlines two major warehouse workflows.
The system is designed for a baseline throughput of 200 picks per hour using a single human-operated picking station, providing a solid foundation for daily operations.
A significant advantage is the use of standard warehouse shelving and totes, which allowed for rapid deployment and easy integration into Netrush's existing facility layout without costly modifications.
The solution is inherently scalable. Netrush has a clear upgrade path to boost performance, first by enhancing the picking station to handle more totes concurrently, and later by potentially upgrading robots to the Brightpick Autopicker model for even greater throughput.
Results & Benefits
The automated system supports the consistent processing of 20,000 customer orders each day for Netrush's diverse portfolio of client brands.
The robotic solution provides the operational resilience needed to manage extreme peak season volumes, which can grow to 4-5 times the normal rate, without a proportional increase in labor or space.
By bringing items to the picker, the system eliminates non-productive walk time for human workers. Furthermore, the robots fully automate the replenishment process, freeing staff from this repetitive task and allowing them to focus on value-added activities.
Challenges & Solutions
A primary operational challenge was designing a system capable of handling extreme peaks in order volume, which surge to 4-5 times the normal daily rate. The Brightpick robotic system provides the necessary scalability and consistent performance to manage this high volatility effectively.
Netrush required an automation solution that could be implemented without disruptive and expensive changes to their existing warehouse infrastructure. The Brightpick robots met this need by operating seamlessly with the facility's standard shelving and storage totes, enabling a fast and straightforward integration.
System Integrator
Brightpick provided the complete robotic Goods-to-Person solution, including the Brightpick Retriever AMRs, associated software for multi-robot orchestration, and system integration services tailored to Netrush's existing warehouse environment.
๐งRelated Technologies (6)
Autopicker: Multi-Purpose AI-Powered Picking AMR
byBrightpick
GTP: Decision-Driven Goods-to-Person AMR
byGreyOrange
Momentum WES: Next-Generation Warehouse Execution and Control
byHoneywell Intelligrated
Brightpick Retriever: Goods-to-Person Robots for Order Picking and Replenishment
byBrightpick
Goods-to-Person AMRs: Automated Item Delivery for Order Fulfillment
byDematic
Brightpick Giraffe: High-Density Tote Retrieval AMR
byBrightpick
๐Related Knowledge Articles (5)
Goods-to-Person Systems
Goods-to-Person (G2P) systems revolutionize warehouse operations by bringing inventory directly to stationary picking stations, eliminating worker travel time and maximizing productivity. These automated systems combine storage, retrieval, and presentation technologies to create highly efficient picking environments.
AMR Goods-to-Person
AMR goods-to-person systems use autonomous mobile robots to transport inventory from storage locations to picking stations, eliminating worker travel time and dramatically improving order fulfillment efficiency.
Robotic Piece Picking
Advanced robotic systems that use AI and computer vision to automatically select and pick individual items from diverse inventory, revolutionizing warehouse fulfillment operations with human-like dexterity and intelligence.
Multi-Robot Orchestration
Intelligent fleet management systems that coordinate multiple autonomous robots to work together efficiently, optimizing task allocation, traffic management, and resource utilization across complex warehouse environments.
Sorting Robot
Sorting Robots use mobile autonomous robots equipped with intelligent vision systems and manipulation capabilities to sort packages, parcels, and items with exceptional flexibility. These systems combine AMR technology with advanced AI to enable dynamic sortation without fixed infrastructure, adapting to changing operational needs and handling diverse item types with human-like dexterity.



