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HomeTechnologiesBrightpick

Brightpick Autopicker: AI-Powered Robotic Picking AMR

by BrightpickFully automated
Autonomous Mobile RobotsAMR - CollaborativeRobotic Piece PickingGoods-to-Person SystemsCase and Piece PickingMulti-Robot Orchestration
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Quick Facts

Vendor
Brightpick
Automation Level
Fully automated
Key Features
6 Features
Applications
4 Use Cases

Technology Performance Metrics

Efficiency92%Flexibility95%Scalability88%Cost Effect.85%Ease of Impl.83%

Key Features

1World's only AMR that robotically picks and consolidates orders directly in warehouse aisles
2Powered by proprietary 3D machine vision and AI trained on over a billion picks
3Versatile operation: In-aisle robotic picking, Goods-to-Person (GTP) fallback, and pallet picking
4Works with standard shelving and totes, requires no fixed infrastructure (grids/conveyors)
5Designed for fast deployment (weeks) and safety (no fencing, LiDAR/AI navigation)
6Cost-effective simplicity in hardware (2-axis arm) balanced with sophisticated AI software

Benefits

Maximizes labor savings by automating the majority of picks while ensuring 100% reliability via GTP fallback
Enables high-density, efficient picking by mimicking human 'pick-as-you-go' workflow in aisles
Offers unparalleled flexibility with a single system handling robotic, GTP, and pallet picking
Reduces capital risk and enables agility with no fixed infrastructure and cheap, movable shelving
Allows 24/7 operation, including overnight order buffering and picking with minimal staff

🎯Applications

1E-commerce and omnichannel retailers facing labor shortages and needing rapid, flexible automation
2Warehouses with diverse product mixes (groceries, pharma, electronics, apparel) requiring a single, adaptable solution
3Operations looking for an alternative to fixed infrastructure systems like shuttle systems or cube ASRS (e.g., Autostore, Exotec)
4Businesses needing to automate fulfillment quickly (in weeks) within existing warehouse layouts

📝Detailed Information

Technology Overview

The Brightpick Autopicker represents a paradigm shift in warehouse automation, moving beyond fixed infrastructure and single-mode robots. It is an Autonomous Mobile Robot (AMR) uniquely designed to perform the core function of a human picker: navigating aisles, identifying items, and picking them directly into an order tote. Developed over a decade, it combines advanced 3D machine vision, an AI engine trained on over a billion picks, and a pragmatic hardware design. The system's genius lies in its hybrid approach, seamlessly integrating fully robotic in-aisle picking with Goods-to-Person (GTP) and pallet-picking stations within a single, cohesive fleet. This makes it a highly flexible and rapidly deployable solution aimed at solving acute labor shortages and enabling 24/7 operations for e-commerce and retail fulfillment.

How It Works

Core Principles

The core principle is "Human-Inspired, Robot-Executed" Picking. The Autopicker mimics the most efficient human method: moving sequentially from one pick location to the next within the aisles, consolidating orders on the go, rather than transporting items to a fixed picking station for each pick. It uses a pragmatic "Best Tool for the Job" philosophy, deploying AI-driven robotic picking for most items and automatically routing hard-to-pick items to integrated GTP or pallet-picking stations staffed by humans.

Key Features & Capabilities

True In-Aisle Robotic Picking & Consolidation is its defining capability. Unlike systems that only transport goods, the Autopicker performs the physical pick itself while moving through the warehouse, which is a more direct and efficient workflow for multi-item orders.

Proprietary AI and 3D Vision Engine is the system's brain. Trained on a massive dataset of picks, it continuously improves and is capable of reliably handling a vast range of items, from groceries and electronics to polybagged apparel, by making intelligent pick/no-pick decisions.

Infrastructure-Independent Flexibility is a major advantage. The system requires no conveyors, fixed grids, or specialized racking. It operates safely around humans using LiDAR and AI navigation on standard, inexpensive shelving, enabling installation in existing warehouses in a matter of weeks.

Unified Multi-Mode Picking System combines three methods: robotic picking for the majority of items, GTP picking for reliability on difficult items, and pallet picking for high-velocity SKUs. This holistic approach within one fleet ensures maximum automation coverage and operational resilience.

Advantages & Benefits

The primary benefit is Maximized Automation with Guaranteed Reliability. By not chasing the impossible goal of 100% robotic pickability, the system pragmatically automates the vast majority of picks while using integrated human stations as a fallback, ensuring no order is ever stalled and labor is used for high-value exception handling.

It delivers Exceptional Operational Efficiency and Density. The in-aisle picking model eliminates travel to and from static stations, significantly reducing wasted movement. The use of standard, high-bay shelving allows for excellent storage density without costly infrastructure.

The system offers Unprecedented Speed and Agility in Deployment. With no fixed infrastructure, solutions can be live in weeks, not months or years. The layout can also be easily reconfigured or moved, protecting businesses from long-term, inflexible capital investments.

It enables True 24/7 and Scalable Operations. Robots can pick and buffer orders autonomously overnight, maximizing facility utilization. The fleet-based model allows for easy scaling by adding more robots to meet growing demand.

Implementation Considerations

Accepting a Hybrid Robotic/Human Model is fundamental. Buyers must understand and design workflows around the system's core philosophy: AI-driven robots handle the bulk, but humans are an integral, optimized part of the system for certain tasks, not a temporary phase-out.

Workflow and Process Redesign is necessary. Implementing this system is not a like-for-like replacement of manual picking. It requires rethinking batch sizes, replenishment strategies, and the role of human operators as station attendants rather than walkers.

Managing the AI and Software Ecosystem is critical to success. The system's intelligence resides in its software. Effective use requires trust in its pick decisions and proper management of the orchestration platform to balance robot traffic and station utilization.

Conclusion

The Brightpick Autopicker is a groundbreaking and pragmatic solution for modern fulfillment challenges. It is ideal for businesses that prioritize flexibility, rapid ROI, and solving labor constraints over achieving purely lights-out automation. Its strength lies in its realistic approach, combining the efficiency of AI-driven robotics with the irreplaceable dexterity and judgment of humans in a single, optimized system. For retailers and 3PLs looking to automate quickly, handle diverse product mixes, and future-proof their operations against both demand volatility and labor market shifts, the Autopicker presents a compelling and versatile alternative to more rigid, infrastructure-heavy automation systems. Success requires embracing its hybrid nature and leveraging its sophisticated software to orchestrate a new, highly productive synergy between humans and robots.