Fetch Robotics

Fetch Robotics is a leading provider of autonomous mobile robot (AMR) solutions designed for warehousing and manufacturing environments. Founded in 2014 and acquired by Zebra Technologies in 2021, the company specializes in robots that can be deployed quickly without requiring changes to existing infrastructure.

Company Overview

Based in San Jose, California, Fetch Robotics was founded by robotics veterans Melonee Wise and Aaron Edsinger with the vision of making industrial robotics accessible and easy to deploy. The company's solutions focus on material handling, inventory management, and workflow automation.

Key Technologies

FetchCore Platform

A cloud-based robotics software platform that provides complete control over robot fleets, enabling deployment and integration of automated workflows into warehouse and manufacturing operations. The platform offers real-time monitoring, analytics, and fleet optimization.

Autonomous Mobile Robots

Fetch Robotics offers a range of AMR solutions:

• CartConnect: Designed for transporting carts and bins
• PalletTransport: Heavy-duty robot for pallet handling
• TagSurveyor: Specialized for inventory tracking and cycle counting
• RollerTop: Equipped with conveyor systems for flexible material handling

Competitive Advantages

Rapid Deployment

Unlike traditional automation solutions that require months of installation, Fetch robots can be deployed in hours. The robots use advanced navigation technology that doesn't require infrastructure modifications like magnetic strips or beacons.

Cloud-Based Management

The FetchCore platform enables centralized management of robot fleets, providing insights into productivity, utilization, and operational efficiency. This cloud-based approach allows for continuous updates and improvements.

Flexible Integration

Fetch robots are designed to work alongside existing warehouse management systems and can adapt to changing operational requirements without reprogramming.

Market Applications

Warehousing & Distribution

• Order fulfillment automation
• Inventory replenishment
• Cross-docking operations
• Returns processing

Manufacturing

• Material transport between production lines
• Work-in-process handling
• Just-in-time delivery
• Quality control support

Acquisition by Zebra Technologies

In 2021, Zebra Technologies acquired Fetch Robotics for $290 million, integrating the AMR capabilities with Zebra's broader portfolio of enterprise solutions. This acquisition has accelerated development and expanded market reach.

Technology Innovation

Fetch Robotics continues to advance AMR technology through:

• Enhanced AI-powered navigation algorithms
• Improved human-robot collaboration features
• Advanced fleet coordination capabilities
• Integration with IoT and data analytics platforms

The company represents a new generation of warehouse automation providers focused on flexibility, ease of deployment, and intelligent software platforms that make robotics accessible to a broader range of businesses.